How good are Reid bikes?

Reid Cycles is a direct-to-customer brand with the sole purpose to provide Australia’s best value bikes. A family and staff-owned company, Reid is now the largest independent bike brand in Australia with more than half a million bikes sold in over 35 countries.

Browse our site to see verified reviews and feedback shared by our customers, or scroll down to get a sample of what the cycling press has to say.

Why are Reid Bikes so affordable?

We make our bikes with the leading manufacturers and sell direct to our customers. Now that we are available in 35 countries - we have some pretty impressive scale too.

With limited advertising and no Pro-team sponsorship, minimal overheads and direct distribution we are able to invest in what’s important – delivering value to our customers by building the highest quality products at the best price!

All this simply adds up to better value for Australians looking to buy a new bike. In fact, our bikes are up to 40% more affordable compared with equal bikes from other retailers.

Shop Bikes